Priority in Design

- Design Priorities -

Form, Experience, function

Shift Based on Product Context and Objectives.
Problem Solving Aims to Deliver Practical and Engaging Solutions through Form, Experience, and Function.

Design in age of AI

AI Will Never Understand Things That Move Our Hearts.
Connect People and Sparks Emotional Responses
This architectural passage is crafted to modulate visitor emotions, creating a sense of compression and containment as they walk through. Upon exiting, the sudden release into the expansive museum space provides a dramatic contrast, intentionally designed to enhance the emotional impact and deepen the overall experiential journey.- Miho Museum, Japan by I.M. Pei

In-depth Analysis + Implementation

“These are incredibly complex series of fixtures to hold this part in a different machine stage, and we end up spending a lot of time designing fixtures.”- Jony Ive
Objectified I 2009

Design is Beyond Face Value

“Don’t just follow the trend. You may have heard me say that it’s good to think in terms of the physics approach of first principles. Which is, rather than reasoning by analogy, you boil things down to the most fundamental truths you can imagine and you reason up from there.”- Elon Musk

AI-assisted Workflow

From Sketch to Rendering
Sketched by Wei Wang, Hsin Li