ideation storming challenges

breaking them down into

identifiable .

To Establish A Clear View of Any Complex Design Problem

The doers are the major thinkers.

Steve Jobs

“It’s easy to take credit for the thinking. Oh I thought of this three years ago. But when you dig deeper, you find that the people that really did it were also the people that worked through the hard intellectual problems.” more video info.


Early in the development process, the design space is often widely constrained and open to a variety of solutions and paths forward. As a result, activities in the early part of the process are often a bit more vague or open to interpretation

Ideation Sketch with Prototyping

One of the best ways to gain insights in a design process is to carry out some form of prototyping. It produce an early, inexpensive, and scaled down version of the product in order to reveal any problems with the current design.

Find more constraints | Set more assumptions | Make more design decisions | Focus more on detail

Why logic and reasoning is essential in creative thinking? – Watch Elon Musk at Baron Investment Conference

Prototype to Production


research prototyping | iteration prototyping | evaluation prototyping | Production prototyping