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Project Description | 2012

Wood or Bamboo Kitchen Utensil

This project includes a series of chopsticks design, kitchen utensils, and housewares, in which bamboo is considered as the primary material. three series of bamboo housewares with different themes were delivered. 

IDEATION + PROTOTYPING

After defining a few user pain points, fully researched their current distribution channel and pricing range, and three series of bamboo housewares with different themes were delivered. The company’s manufacturing skills were intentionally challenged to improve their competitiveness.